Every homemaker’s dream is to step through the threshold and feel immediately at home, to be cocooned by warmth as that feeling settles in. It doesn’t matter whether the interior screams traditional, with the house being decorated along traditional styles and tone, creating a sense of familiarity or in the vein of contemporary, which is the ultimate refection of modernization and the fashion trends of now. It could be minimalist, the epitome of ‘less is more’ or elegantly tasteful communicating the sophistication of the owner. What matters is the feeling of being at home, a place to unwind and relax, let your hair down at the end of a long, tiresome day. This is what Urban Ladder seeks to provide its customers, the feeling of home no matter what your personal style is. It does not discriminate, its inventory has something for everyone, no man is left behind.
An omnichannel furniture and décor retailer, Urban Ladder is based in Bangalore, India. It was introduced in 2012 as an online brand but has expanded to 4 stores and has distribution across more than 75 cities in India. Urban Ladder boasts more than 5000 designs across various categories of home items and decorations, such as furniture, sofa, beds, mattress, chairs, wardrobe, shoe rack, tv unit, study table, dining table, coffee table, home decor, carpets, lamps etc.
The brand is design led as demonstrated by the various collections it has to offer. The Fujiwara Range is inspired by Japanese styles and trimmings, whereas the Louise Range, lends more of a Parisian, French feel which is both luxurious yet vintage. It also offers a blast from the past with its Malabar Range, the colonial era furniture is tweaked to fit in the modern landscape while lending the same familiarity. With the Zephyr collection, the brand gives a shout out to the individuals who seek stylish practicality underlined by the principles of minimalism. Whereas the Vector Range appeals to those who pay attention to the little details and design and seek to inject a cozy feeling in their homes. The Norland Range is for lovers of the now: contemporary and sleek, with a hint of classic undercurrents. Designed for those who love space and storage, aka hoarders the Iwaki range fulfills their needs by placing focus on maximization of space and adopting utilitarianism in their approach to the design not only this, the collection is pocket-friendly. Lastly, the Galatea Range is for those who want to be set apart by a distinctive sense of style, crowned by marble accents. The company’s design-led approach must be credited, it is versatile appealing to a cross-section of the population.
The jewel in Urban Ladder’s crown is certainly the diverse range of products it offers, a one-stop shop for everything home related. Particularly notable are the accent chairs, which if picked right can be the ideal addition to a Bohemian styled home or to a bookworm’s nook, perfect for a rainy day or a cold winter afternoon to curl up in. Coupled with a dizzying range of choices of sofas, ranging from L-shaped ones to futons and divans of numerous shapes and sizes, perfect for entertaining friends from forever ago, for a cozy get together, recalling the memories of a past life. Urban Ladder also offers the perfect complements: handmade carpets for adding a pop of color, shaggy rugs perfect for sprawling on for movie nights, lamps, floor length or table for casting warm yellow hues giving the room a mellow feel, coffee tables to sit around for games of Uno or Monopoly with your squad and décor accessories as statements pieces be it a wall mirror or vintage wall clock, lending the room some personality and stamping it as you.
The inventory presented by Urban Ladder tick mark all the requirements of a good final product namely design, quality, finishing, and colors. As stated earlier, the myriad design ranges available is unmatched, taking us on a trip around the world. Wooden products also boast beautiful finishing ranging from two tonal, white, natural, mahogany, oak, teak, dark walnut, American walnut, oak beige and charcoal grey.
The enhanced characteristics lend them a picturesque quality. Not only this, the wood also has increased resistance to external agents, such as moisture and grease. These are also easy to clean and sanitize the wood by closing off pores which can serve as breeding grounds for bacteria. The final finishing gives a luxuriant feel to a pocket-friendly product. On the other hand, the finishing couple with the quality makes for an excellent product to be placed in a home. The wood used is of high quality, and sustainable for a long term. Lastly, the color palettes available are extremely diverse. Be it a goth who seeks something all black, or a hipster wanting to inculcate all colors of the rainbow, or a no-nonsense businessman seeking the classics: cool or warm tones: greys and blues or browns and reds, or a little girl with an inkling towards purple hues or a singleton with a penchant for everything white, everyone will be satisfied.
If all else fails, Urban Ladder offers options to design and build your own sofas, giving individuals to lend an even more personal feel to the places they call home.
The philosophy of Urban Ladder is to advocate uniqueness. They give a huge shout out to personal style and the reflection of yourself within the home, a form of identity for all individuals. A budget-friendly one-stop shop, with a multitude of choices, focus on customer service with an aim to please and delight coupled with an efficient delivery service and a one of a kind return policy service, Urban Ladder makes for a fun shopping experience with a glass of wine and a loved one, be it a spouse, mother or a friend. This particular online shopping experience has a guaranteed happily ever after.